History, Design & Identity
Pan Am: History, Design and Identity is the captivating story of an airline that refused to consider anything impossible and single-handedly revolutionized air travel. But why have the brand name and blue globe symbol become cult and continue to be recognized around the world a quarter of a century after Pan Am’s shattering bankruptcy? This book methodically tracks the airline’s history and corporate design in an attempt to analyze this intriguing phenomenon, taking the reader on a breathtaking journey into the elite sphere of early air travel, full of adventure, flying boats and political strategy, before moving into the jet age, when mass tourism took off. Suddenly, many people could afford a plane ticket and advertising campaigns drew the crowds to ever more exotic destinations. Many images are published for the first time, all were digitally restored with painstaking attention to detail. This book is a tribute to one of the most influential companies of the 20th century.
|Title:||Pan Am: History, Design & Identity|
|Author:||M. C. Hühne|
|Number of Pages:||432|
|Size:||23.4 cm x 31 cm (9.2" x 12.2")|
|Release date:||November 7, 2016|
|Retail Price:||USD 70 / EUR 65|
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